As part of The Real Pressie Club initiative, we launched our Give Kris Kringle the Boot campaign in October 2009. This campaign invited companies to ditch their Kris Kringle gift giving and instead give to the Kids at MacKillop.
The campaign included this email message about what can go wrong with corporate Kris Kringle. It was produced on our behalf by our sponsor, Vuitlive, and incorporated into a web-based campaign as well as being uploaded to You Tube, Veoh, Metacafe, Yahoo Video and My Space.
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